It is vital to know and connect with your audience. Understanding the demographics of your audience will help determine the type of content to use as well as how to display it. Will you be catering to a young Gen Z audience that craves fast motion and colour? Will your wall be more informational and subtle with cool and calming colours? Will your video wall be used for campus mapping or wayfinding?
Answering these questions will save you time and money in producing quality content that is fun, attractive, and informational. If you need assistance with content just let us know and we’ll show you how to produce award winning content.